HOUSING WORKS

Housing Works was launched in 1990 as the division of activist group ACT UP. The group was dedicated to to serving the tens of thousands of homeless New Yorkers living with HIV and AIDS. In 2020, they celebrated their 30th anniversary against the backdrop of yet another pandemic. Housing Works continues to be a premier organization fighting for public health and housing justice.

As the creative lead on this work, I co-wrote the messaging, and designed the branding and OOH advertising to “re-introduce” Housing Works to New York, and connect with its history.